13 Best AI Writing Tools for Bloggers (2023 Guide)

High-quality material is essential for growing your audience and establishing your identity as a blogger. On the other hand, creating fresh ideas and finding the right words to express them can be difficult. Natural language processing (NLP) and artificial intelligence (AI) article-authoring technologies can help with this. This blog article aims to investigate the best AI writing tools for bloggers.

These tools use writing-edge NLP techniques to help you write articles quickly and efficiently. This article reviews the top AI writing tools for bloggers, including their features, benefits, and best practices. Whether new to blogging or a seasoned veteran, these tools can help you take your writing to the next level. Let’s get this party started!

How The AI Writing Tools Were Tested

Since we’re targeting bloggers–folks looking at long-form content crafting–each tool on this list was tested with that in mind. Though those capabilities weren’t tested, many tools can also write short-form content like google ads, meta descriptions, social media posts, and more.

My testing was limited to the free trial provided. I opted to add this restriction because I imagine most who read this article will start that way and be looking to make a judgment call based on the trial. None of the providers on this list comped service in exchange for a review.

Each tool was asked to write a long-form blog post about “how to build a deck in a weekend.” I chose this topic because it’s not information that can be found everywhere, and the knowledge on how to build a deck can come from various locations.

None of the paid tools on this list were provided an outline. If it generated outlines, it did so on its own. If a tool offered a design to build the blog article, I chose the one that sounded the most natural. Lex is a slightly different tool, so an outline was necessary to generate content.

In the prompts, I did not explain what a deck was, knowing the term “deck” could mean multiple things. None of the tools on this list were told anything about what decks were, the kinds of materials they’re made of, any specific material brands, or the difference between a deck (recreational structure) and a deck (of cards).

All of the tools on this list are here because I found them. No one reached out to me to be included on this list or provided special treatment for doing so.

The end goal was to get as close to completing the first drafts of a blog post as possible. You can find the samples generated in this test at the end of the article if you’d like to review them more closely.

Our Top 5 Picks for Best AI Writing Tool

I’ve covered the tools that I think are the best above, but that’s not to say there aren’t others that are also good. All thirteen tools I reviewed are listed below. In each review, you’ll find a summary of the tool, things I liked and didn’t like, a short list of features, pros and cons, pricing, and links to sign up.

Jasper

A powerhouse AI writing suite, some consider Jasper the pinnacle end-game AI tool on the market. Jasper is the tool for when nothing else gets the job done, but you’ll be paying for it. With Boss Mode, you’ll be working in a familiar editing space (they call it Google Docs–style), have access to long-form content creation, and be able to ask Jasper to write specific things based on your input (using commands).

What’s to Like

Creating content feels natural, and the interface works well for creating all kinds of content. Having Grammarly built-in is a nice touch, and being able to flip the switch and focus on SEO-specific traits in writing is excellent. If you have a SurferSEO account and are subscribed to the Boss Mode plan, you can connect Jasper and SurferSEO for a single, cohesive writing experience.

After you’ve written your article, flip the switch on Jasper’s plagiarism checker and check your content for originality. It’s essential to ensure that generated content isn’t ripped off from other sites or creators, intentionally or otherwise. Google will penalize sites with a roughly 10% or more plagiarism score.

One feature I didn’t see in other tools on this list is the Community Recipes. You may not be an expert in crafting high-quality content with the wind of an AI writing tool at your back, but I’ll bet someone out there is.

Jasper’s recipe community channels those experts in one place. The default view in the community is by “most popular,” and only the best recipes bubble up to the top.

What’s Not to Like

While I was writing this review, Jasper offered a “Starter Plan” about half the Boss Mode plan price. It had some restrictions I wasn’t a fan of. In between writing this review and publishing it, Jasper did away with the Starter plan, so I’ve removed those remarks from this review.

Key Features

• Jasper Chat replicates the AI interaction we’ve come to enjoy with ChatGPT.
• Google Chrome Extension
• Community of sharable workflows
• Custom AI templates
• Use Jasper Art to create AI-generated images

Pros

• Pricing is competitive to tier 1 in the space.
• More than 50 content templates to choose from to start your content creation workflows.
• A Google Chrome extension to help write wherever you’re at on the Internet
• Jasper Chat re-creates the familiar ChatGPT-like interface we’ve come to love
• Support for 25 languages using the DeepL machine learning model.

Cons

• Languages other than English are translated, not using native models.
• The Boss Mode plan is more expensive than others with similar features.

Pricing

• 10,000 Credits: FREE
• 50,000 Credits: $59/month ($588/year)
• 100,000 Credits: $99/month ($984/year¹)
• 300,000 Credits: $279/month ($2,784/year¹)

¹ Jasper’s credit formula makes words consumed over certain thresholds cheaper per word. Per Jasper’s pricing page, these are only estimated numbers.

Neuroflash

A clean, well-designed AI writing tool that generates unique content and helps solve some of the biggest writing challenges, including crafting alluring product descriptions, the perfect pitch in a sales email, or full-blown blog articles.

Neuroflash is a revolutionary platform providing AI-based insights for content creation. It helps content creators write persuasive and impactful copy by understanding the psychology of their target audience. Neuroflash’s robust algorithm, based on cognitive neuroscience, allows it to analyze text and predict what phrases or words will trigger an emotional response from readers.

With over 40,000 clients, Neuroflash has helped folks tackle storytelling, passive voice (my biggest problem, personally), outlining, emails that convert, and more. 

What’s to Like

Some AI writing tools box themselves into a single purpose, which is fine. We can’t fault a tool for wanting to be a master of a single craft versus being “ok” at many uses. The Neuroflash AI writer appears to land several shots at once regarding its usefulness. We appreciate a tool that can help create a product description in one moment, then pivot and help write blog posts announcing said product a moment later. 

Pairing its flexibility as an AI writing tool with its price, Neuroflash is a contender for one of the best AI writing tools on this list.

What’s Not to Like

While Neuroflash has a free plan, it is limited to 2,000 words, and it took less than 30 seconds for us to exhaust half of that quota during testing. I could drain the entire free allotment without even trying, finding myself satisfied with the introduction to my deck-building blog post, only to find I’ve run out of words.

The rest of the outline remained untouched. It seems that because Neuroflash was able to come up with enough long-form suggestions (multiple paragraphs each), that ended up hurting me and would also likely accelerate the consumption of the word credits available on a paid account.

The login process is also strangely restricted. During testing, I found that I could not be logged in via more than one browser at once, even on the same machine. There was no way to clear other sessions automatically besides “try again later.” You won’t likely run into this if you use a single browser day-to-day, but given most other tools don’t have this behavior, it feels appropriate to mention it.

Key Features

• Start writing using over 80 different templates
• Take existing content and rewrite it for clarity, persuasiveness, and more.
• Write in 8 languages (German, English, French, Spanish, Italian, Polish, and Dutch) using models generated specifically for those languages.
• Get real-time feedback to ensure you write for the proper purpose and audience.
• Unlimited content creation is available on the Unlimited plan.

Pros

• Pricing is competitive with others in the space.
• A plethora of prompts for all content types.
• AI-generated content was generally free of significant grammatical mistakes.
• Pre-defined workflow for writing blog posts.
• Unused words are rolled over to the next month.

Cons

• Low free-tier word count.
• The interface made it easy to burn through word credits without realizing it.
• Has an oddly restrictive log-in process.

Pricing

• 2,000 Words: FREE
• 20,000 Words: €29/month (€290/year)
• 200,000 Words: €79/month (€790/year)
• Unlimited: €199/month (€1,990/year)

Copymatic

If you’re on a budget but looking for a tool to help you write more blog post content, Copymatic might be what you’re looking for. With a simple pricing structure and no-gimmicks paid plan priced incredibly competitively, it’s easy to overlook any potential shortcomings this tool might have.

During my testing, Copymatic turned out a decent post about how to build a deck in a weekend, better than some other tools on this list. The interface and the prompts provided during blog post construction (heh) were helpful and allowed me to let it do the work or pick up some of the slack myself.

While demoing the product’s free version, I ran out of words in just one post. My “build a deck in a weekend” blog post consumed over 1,130 words while producing a 1,062-word blog post–something to keep in mind while you’re testing. You can stretch the free version further if you can provide some of the input independently.

What’s to Like

Copymatic is a no-frills AI writing tool, yet it still presents itself s a full-featured content creation machine. The number of different starting points you’ll have at your disposal rivals that of much more expensive tools. At 81 different content types at the time of writing, you’ll be hard-pressed not to find what you’re looking for.

To make the service more alluring, while the free trial is more limited than I would like, we were given the option to upgrade and save 20% for life immediately. This lowered the monthly starting price to $7, or $48 for the year (15,000 words). Based on that, I’d recommend starting a tier higher (50,000 words) and opting for a mere $180/year annual payment.

The Copymatic dashboard is a great jumping-off point for anything you want to write. From the dashboard, you can start writing blog posts, then come back and start re-writing other content you’ve created in the past.

Once you finish that, write meta descriptions for your fresh blog posts. Wrap up the day by writing a newsletter for everything you just made.

What’s Not to Like

I had a hard time finding something I didn’t like about Copymatic, though it’s not without faults. I wish the trial had been longer. I understand the need to ensure free plans aren’t abused, but I couldn’t finish the article I started using the 1,500 words.

With that offering, I got about 50% of the way there, knowing that every re-generation consumed more of the trial’s limited pool of words. Realistically, you’ll likely upgrade from the 15,000-word plan quickly if you want to use this tool regularly. I’d expect to consume ~2x the length of your final product.

That said, even at 200,000 words per month, The regular (or discounted if you upgrade quickly after signing up) price is still highly competitive against the other writing tools on this list.

Key Features

• Generated content was on point and helpful.
• Google Chrome extension and WordPress plugin
• Intuitive, easy-to-understand interface
• Pricing is hard to beat
• When provided with a detailed prompt, it provides a solid baseline of content.

Pros

• Write anywhere with the Copymatic Google Chrome extension or WordPress plugin.
• Aggressively priced; the least expensive option on this list.
• Over 80 different starting points for writing content.
• Selectively target areas of content to expand upon rather than re-write the entire document
• Fared well when tasked with writing about a more complex topic.

Cons

• The plagiarism checker is limited to 5,000 words
• A free trial of only 1,500 words is a severe limitation for testing the platform
• Like most AI writing tools, it can lose track of the plot and cause blog post sections to start bleeding together.

Pricing

• 1,000 Words: Free Trial
• 15,000 Words: $9/month ($72/year)
• 50,000 Words: $29/month ($228/year)
• 200,000 Words: $49/month ($384/year)

Rytr

Billed as the best AI writer and content generator, Rytr claims to have over four million happy users, and those users have saved a collective 17.5 million hours using their tool to craft their content. Rytr’s homepage listed corporate juggernauts like IKEA, Dell, Ford, and Pfizer as customers, though it’s impossible to tell on what scale the tool is used within those organizations.

Ryter comes with over 40 different use cases/templates to start on your content generation journey and uses proven copywriting formulae such as ADIA and PAS to help.

What’s to Like

The workflow Rytr uses for writing long-form content differs from most of the tools on this list, which might be good. After generating a blog post outline and a few title ideas, it provided short lists of what it thought were relevant keywords for each section. The editor included a note at the bottom of the first prompt that explained how to interact with those keywords in a way that Rytr would understand best.

I was able to have Rytr produce about 2/3 of what I would consider a first draft of a blog post about building a deck in a weekend.

What’s Not to Like

I thought, “OK, now what?” a few times during creation. There’s room for improvement in the guided nature of the content creation, and the tip on how to interact with the keywords was down at the very bottom of the page, so I initially missed it. I was also expecting to find more full-post-creation flows, given that most of the tools on this list all had them, and that behavior is how I’ve been evaluating them.

Key Features

• The editor is simple and unobtrusive, staying out of the way while you’re writing
• Over 40 templates to use for creating content
• 30 different languages and 20 tones of voice
• Google Chrome extension
• Write unlimited words for $29/month

Pros

• One of the best pricing plans of any tool on this list
• A great editing experience, albeit different than most
• Download to HTML or a Word document
• Create several variants of an outline and tune the creativity the AI model uses.
• Generous free plan

Cons

• Invoking the command menu (to trigger the AI to write more) in the editor isn’t obvious
• The generated outlines weren’t complete

Pricing

• 10,000 Characters: FREE
• 100,000 Characters: $9/month ($90/year)
• Unlimited: $29/month ($290/year)

Article Forge

Article Forge is no-nonsense AI writing software that does one thing: write long-form content. Article Forge takes the do-one-thing-and-do-it-well approach: focusing on blog posts and long-form content rather than Google ads, product descriptions, and social media captions.

The Article Forge team built the service differently than the other tools on this list because it’s not based on GPT-3. Behind the scenes, Article Forge builds a knowledge graph around the keyword you’ve given rather than simply pulling from the information an AI model has learned through training. This makes Article Forge easier to use than other tools on this list when creating longer content because their model doesn’t need human input every so often to keep writing accurately.

What’s to Like

With the recent update, The article creation process has improved dramatically since I first reviewed this tool. I noted that I struggled to get the content I sought using similar methods as other tools on this list. On my first pass, their support team reached out to me and offered a suggestion, which was great.

This time, I found creating a long-form article much smoother. The prompt interface makes more sense now and asks for optional additional input about what you’d like to see it work on and include in the final output. For my test, I added a few things I wanted to see in my deck-building article (talk about materials, lighting, etc.), and Article Forge made sure to include them.

Article Forge created a long blog post in my deck-building test as its namesake suggests. without tweaks, the generated content came in at 1,444 words, which is on the long end of all the samples created by the tools on this list.

The user interface doesn’t have the denseness that other tools have, and that low-clutter presentation is helpful when going back to do edits on generated content.

On top of this updated workflow and seemingly improved content generation capability, the pricing has much to like. While Article Forge’s monthly pricing is on par with most other tools on this list, their yearly offering is the most heavily discounted at 50% off the monthly equivalent.

What’s Not to Like

Once the article is generated, however, there’s not much left that Article Forge will do for you, at least not that I can tell. It doesn’t appear to have any functionality to expand on written sections or make adjustments. Instead, they recommend connecting your Word.ai account to Article Forge and relying on that service to do the post-generation lifting. (Word.ai is a separate $57/month cost.)

All the tools on this list that have free trials never asked for a credit card to start the trial. Article Forge bucks that trend and requires valid payment information upfront. If you’re only genuinely demoing the tool, please be aware of this and ensure you either cancel your free trial before the 5 days are up.

Key Features

• Generate long-form content of 250 to 1500 words in 60 seconds.
• Bulk-generate dozens of articles at once to jumpstart content creation.
• Articles generated are guaranteed to be 100% unique and free of plagiarism.
• Connect to WordPress and publish directly to your CMS.
• Great for self-directed writers who need long-form content and can fill in the blanks independently.

Pros

• Integrates with SEO Autopilot, Word.ai, and Cyber SEO
• The Keyword+Instructions prompt helps tune the AI model to focus specifically on the output you’re looking for.
• It takes 60 seconds to craft an entire blog post.
• Automatically generate content and publish it to your WordPress blog.
• All generated content passes Copyscape’s originality test.

Cons

• The free trial requires a credit card

Pricing

• Free Trial (5 days)
• 25,000 Words: $27/month ($156/year)
• 100,000 Words: $57/month ($324/year)
• 250,000 Words: $127/month ($684/year)

Other Great AI Writing Tools

Copy.ai

Your new helper in writing quality content, Copy.ai is one of the most price-competitive options on this list. There are no tiers or word count limits here. Copy.ai offers a paid plan that’s priced super aggressively.

What’s to Like

Copy.ai will be one of the few on a short list if you’re writing a lot of content on a budget. I appreciate the workflow for writing blog articles. Starting with keywords, the workflow guides you through the steps to craft a blog post, including offering hints and pro tips on what to think about and where to focus your effort.

Copy.ai’s editor is clean and minimal. The text editor is responsive and easy to read and interact with. That said, it had a spacing issue along the left-hand side of the screen. That space appears reserved for tooltips and other prompts during the workflow process, but it didn’t disappear once I was done. This could very well be a bug on my end, too.

What’s Not to Like

Suppose you want to write certain content, and the accuracy requires specific background knowledge. In that case, you’ll probably need to do more than edit the content Copy.ai generates. This isn’t a huge detractor, but the test topic of “how to build a deck in a weekend” glossed over some pretty substantial parts of the process without manual input.

On the flip side, I could see a case where Copy.ai excels at generating content that is maybe less technical, like a listicle of “15 cities to visit in Ireland in 2023.”

Key Features

• Clean, helpful text editor
• Provides a solid base for writing quality content
• The dashboard acts as a hub for dozens of different types of written content
• Only a single paid plan with access to everything
• Built for those looking for a more straightforward solution.

Pros

• One of the best-priced options on this list.
• A clean, minimal editing interface while writing.
• Create any number of content types from a single screen.
• Pre-defined template selection is quite large and covers a lot of different categories.
• There’s even a prompt for wedding vows. Where was that when I was getting married?

Cons

• The built-in export functionality is limited to Microsoft Word documents.
• Mixed results when having it create outlines from specialized topics.
• Talking points for the blog post outlines were random at times.

Pricing

• 2,000 words: FREE
• Unlimited words: $49/month ($432/year)

TextCortex

When researching this blog post, I had at least a familiarity with most of the tools on this list. I had never heard of TextCortext before, so I was excited to try it. Signing up was easy, and I appreciate the free trial they offer. You’re given 15 credits on sign-up, and each credit appears to be worth roughly 100 words.

Like the other tools on this list, TextCortex’s claim to fame is being able to write long-form content and short paragraphs alike. Also, like the other tools, I put it through the “how to build a deck in a weekend” test and got decent results.

What’s to Like

While I understand why some AI writing tools opt to box their paid plans by word count, I appreciate a tool that doesn’t, and TextCortext is one of those tools. Both of their paid plans come with unlimited words per month.

The Pro plan generates 200-word blocks at a time, while the Business plan will do up to 300-word blocks. If you’re a Business plan subscriber, you’ll also get access to more than 60 templates that act as jumping-off points in content creation.

The dashboard has everything you need to get a picture of what you’ve created, how much time you’ve saved with its AI content creation, and a list of templates to start creating new content.

You have a menu along the left with a few options, including links to your existing content, settings, the rewrite tool, an integration TextCortex has with Shopify, a link to their Google Chrome extension, and API documentation if you’re a programmer.

The bottom of the menu shows how many credits you have left (if you’re on a free trial).

Writing in the TextCortex editor is familiar, with an unobtrusive space in the middle to write and helpful prompts and information along the left side. Once you have some text on the page, click “Extend Text,” and TextCortex will try to pick up where you left off.

Anyone that’s spent time trying to create content using AI writing tools knows plagiarism and “AI detection” are hot topics. AI writing software can put forth a reasonable effort. Still, depending on the model and how the tool uses it, the phrases and sentences it outputs sometimes sound fake and computer-generated.

There are tools like Originality.ai that aim to determine how likely an AI writing tool generated a sample of content versus a human.

This is where TextCortex’s paraphrasing tool comes in handy. One of the easiest ways to defeat these detection tools is to rephrase the content, change the tone, or adjust the target demographic for which the text was written.

What’s Not to Like

I briefly touched upon how TextCortex can continue writing for you once you’ve started, but that feature is also a detractor based on my experience. My deck-building article got me halfway through what I would consider a good baseline, but I couldn’t go any further.

I received an error stating there was no additional text it could generate, yet my post wasn’t complete in my eyes. Based on what I’ve seen generated by other tools, I know there’s room for improvement here.

Key Features

• Utilize TextCortex’s capabilities with a Google Chrome extension
• API for programmatic content creation
• Write content in 10 languages
• Over 60 different templates to use as a starting point for content creation

Pros

• The paraphrase tool is easy to use and provides good recommendations.
• The Dashboard is informative and gives a good overview of everything you’ve created.
• Writing in the Editor is easy and smooth, with no clutter and only the essential components.
• The prompt and input controls on the right-hand side are intuitive and help get the ball rolling with new content.
• Pricing is highly competitive compared to some on this list.

Cons

• Extend Text feature didn’t work as well as I would have expected
• Guided content creation isn’t as guided as some other tools

Pricing

• 10 Creations/Day: FREE
• Unlimited Words: $25/month ($239/year)
• Unlimited Words + Add’l Features: $80/month ($600/year)

Simplified

With a wide selection of templates, I’d consider Simplified a mini-powerhouse of a tool. The user interface is well organized and looks great in dark mode. With 83 different templates to choose from, including a long-form blog post wizard, Amazon product descriptions, social media posts, and marketing copy, Simplified covers all the bases most copywriters are looking for.

The pricing is competitive, too, against others that charge for a block of words. Starting at $30, it’s a worthy contender, especially if you don’t find other tools on this list to hit the spot.

What’s to Like

Simplified’s blog post wizard is one of the nicer ones I’ve seen on this list. After starting the process using my “How to Build a Deck in a Weekend” test topic, the first step was to pick a title. The titles it suggested were good, like “How to Build a Deck In a Weekend (Without Losing Your Mind)” or “How to Build a Deck in a Weekend: A Beginner’s Guide.” These kinds of titles blogging experts talk about, especially concerning how well they convert. Targeting your audience in the title is a great start, and Simplified seems to understand that.

What’s Not to Like

The editor feels familiar–it has some dark-mode Microsoft Word or Apple Pages vibes, but the contrast of the dark UI and the bright editing space feels slightly off-putting. Traditional word processing tools like Microsoft Word also invert the document colors, so it’s less jarring. (Apple Pages does not.)

After generating my content, I was disappointed with the lack of formatting. I’m now tasked with combing this wall of text to try and format it into something readable that I can tweak.

Key Features

• Create long-form blog posts, then generate image in the same tool.
• Useful for social media, e-commerce, and blogging alike.
• Supports writing in over 30 languages

Pros

• Has the potential to create long-form high, quality blog posts
• Short-form content will turn out just as well
• 83 different templates to start content creation
• Didn’t struggle with a topic that requires some background knowledge
• The interface is organized well

Cons

• The formatting of the outputted text in my test is practically non-existent.
• Would have liked to see more of a piecemeal, step-by-step approach to creating long-form content.
• If you need to regenerate, you could quickly burn your word count.

Pricing

• 3,000 Words: FREE
• 25,000 Words: $30/month ($252/year)
• 50,000 Words: $50/month ($420/year)
• 250,000 Words: $125/month ($1,020/year)

Copysmith

I wish I could have said more things about Copysmith. Unfortunately, their free trial made it impossible to try the service in a way that makes sense for this article. I cannot say with certainty whether I would recommend or not recommend Copysmith; without having more time with the tool, I feel like I would be doing you a disservice.

What’s to Like

The wizard-like interface is appreciated, especially since we’re looking for tools that can help in blogging. We’re after long-form content, and staring down a wall of text is daunting.

What’s Not to Like

The free version is much too prohibitive to get any real value. Before being stopped, I could make it through the blog post title and outline section (which was incredibly vague on its own).

Of all the tools I tested on this list, Copysmith was the only one that didn’t even hint at an actual how-to in my “how to build a deck in a weekend” test topic. Instead, it opted to talk about how neat decks are.

Key Features

• Google Chrome extension for extending the AI writing tool to wherever you need to create text on the Internet.
• Generate product descriptions and content in bulk.
• Create entire advertising campaigns across social media, Google ads, and more in one go.

Pros

• Well-designed user interface
• Integrations with Shopify and Google Docs
• It has the capability of being a solid tool for writing articles in any style you need

Cons

• Free trial isn’t much of a trial if you’re a blogger
• The blog post outline missed the mark entirely in my test topic

Pricing

• Free Trial
• 20,000 Words: $19/month ($190/year)
• 80,000 Words: $59/month ($590/year)
• 100,000 Words: $299/month (²)

² Copysmith doesn’t give a price for 100,000 words or more on annual plans.

Writesonic

Writesonic uses natural language processing (NLP) to analyze existing blog posts and generate ideas based on existing content. Through this, bloggers can access a wide range of topics and angles for their blog posts. Writesonic offers advanced analytics and reporting so that bloggers can measure their posts’ effectiveness and improve their content.

By leveraging the power of AI, it can generate content ideas and suggest topics that can help to engage readers. It also helps bloggers to understand their readers’ preferences and create content that resonates with their audience. It helps bloggers measure the performance of their blog posts and improve their content.

What’s to Like

Most of the tools I’ve discussed have some keyword research components. The component usually takes the form of “list some keywords that are relevant to this post,” which is helpful, but if you’re like me and have a heck of a time coming up with something on the spot, you might find yourself stumped for a moment.

Writesonic solves this problem entirely by suggesting keywords based on your title. To me, this is huge. I could suggest many keywords for my test article without thinking about it.

An implementation of a ChatGPT-like experience is always a plus to see. Very few tools on this list have this functionality at the time of writing.

What’s Not to Like

While the free trial comes with 2,500 “premium words,” it’s unclear what they use to differentiate between “premium words” and “economy words” (the other end of the spectrum). Economy words, then, are also worth 1/10th the expense. (At the end of my test, I had 602 “premium words” but 6,020 “economy words.”) Could using “economy words” mean you’ll end up spending 10x the word rate to get quality content?

I had difficulty finding much I didn’t like about Writesonic’s workflow. While in my editor, I was given a subtle prompt to try the new Sonic Editor. My first attempt to load it did not transfer my document but instead gave me a blank editor to start working with. It’s unclear why that happened or what would have happened to my existing content if I had started a new article in the Sonic Editor.

Key Features

• Write 1,500+ word blog posts in a single pass.
• Take existing content and add helpful detail or paraphrase
• One-click article summarization
• Integrates with Surfer SEO
• Helps create high-conversion product landing pages

Pros

• Integration with SurferSEO to bring the best of AI writing and SEO together
• Both the legacy and Sonic Editor are clean and easy to use
• Blog post generation workflow is intuitive and
• Relatively generous free trial of 2,500 words, enough to write a blog post
• Export to WordPress

Cons

• Sonic Editor was slow to start working the first time
• Why four tiers of word quality? The tool should always create the best content, in my opinion.

Pricing

• 2,500 Words: FREE
• 19,000 Words: $19/month ($152/year)
• 75,000 Words: $49/month ($392/year)
• 160,000 Words: $99/month ($792/year)

Students and non-profits can save an additional 30% on the cost of yearly plans.

³ Writesonic’s word counts have different values based on the quality of the work it provides. The pricing table is for “premium” words, which are 2.5x more valuable or worthwhile than “good,” 5x more valuable than “average,” and 10x more valuable than “economy.”

Anyword

Anyword is an AI writing tool that utilizes natural language processing and machine learning algorithms to assist users in generating written content. The tool is designed to automate the writing process, making it faster and more efficient for users to create written content for various applications such as website copy, blog posts, email content, and more.

Anyword also offers a user-friendly interface that makes it easy for users of all skill levels to use the tool. It provides an intuitive and interactive interface that guides users through the writing process, making it straightforward to generate high-quality written content quickly and easily.

What’s to Like

The Anyword editor has an excellent flow, guiding you through the content you just started creating. Each section is broken into individually editable fields with an instruction prompt off to the right. Anyword recommends using this prompt to help guide it on what kind of content you want in each section.

For my test, I made a few suggestions for the first half and left the second half to fend for itself. The AI-generated content turned out much better when I held Anyword’s hand using the prompts on the right-hand side than letting it write the post entirely.

What’s Not to Like

I tried to utilize the plagiarism checker within the editor, but the interface appears broken, at least in my browser. After selecting a paragraph of text to check, I clicked the “Check for plagiarism” link, only to have it deselect my text and prompt me to select the text first to check for plagiarism.

I had the same issue with the “Rephrase” functionality, too. This may work in other browsers, but no other tool indicated that it didn’t work the same in all browsers, so I have to deduct points from Anyword for this.

Key Features

• Generate ad copy, blog posts, and product descriptions in a single tool
• Write entire blog posts using as much or as little input as you want
• Over 80 getting started templates to choose from

Pros

• Blog post creation workflow breaks down idea generation into a few simple steps.
• Priced similarly to other tools on this list that price based on word count
• Provide custom AI models if your business wants to generate content in a specific way.
• Templates are precise, helping you craft precisely the content you need

Cons

• If you’re a developer and want to use their API, be prepared to sit through a sales pitch.
• Copy rewriting is only available on the Data-Driven plan ($99)
• Analytics on how well the generated content may perform is limited to the more expensive plan.
• User interface quirks make it frustrating to use in some places.

Pricing (Starter)

• 20,000 Credits: $29/month ($288/year)
• 35,000 Credits: $49/month ($492/year)
• 65,000 Credits: $59/month ($588/year)
• 100,000 Credits: $79/month ($792/year)

Pricing (Data Driven)

• 30,000 Credits: $99/month ($996/year)
• 60,000 Credits: $149/month ($1,488/year)
• 100,000 Credits: $179/month ($1,788/year)
• Unlimited Credits: $399/month ($3,996/year)

Hypotenuse

Hypotenuse is a tool that helps bloggers improve the readability and SEO of their content. It uses natural language processing (NLP) to analyze blog posts and provide feedback on grammar, sentence structure, and keyphrase usage. Additionally, Hypotenuse can create entire first drafts of blog posts using a guided outline workflow, providing helpful suggestions on what to include in each blog post section.

What’s to Like

So far as I can tell, a feature that doesn’t exist in any other tool on this list is the free (for now) information research component when creating a blog post outline. Clicking the spyglass button on an outline section brings up a few bullet points Hypotenuse thinks are relevant based on existing information on the Internet. I used this feature to generate the content for the deck-building test.

What’s Not to Like

Once you have an introductory post written, asking the AI to write more content will undoubtedly result in it writing duplicate content. With my test post written, I placed the cursor after the first item of things to know and asked it to write more.

I expected it to expand on that item, but it listed more things, including what was already listed in the following paragraphs. This behavior leads to duplication and word credits wasted on unnecessary generations.

This a minor nit, but it wasn’t clear to me how many credits I was consuming doing each of the tasks in my test beyond generating the primary article. I discovered that asking Hypotenuse to expand on already written content did not consume any credits. Regenerating the article in its entirety would consume two credits.

Key Features

• Create full blog articles in minutes.
• Content Directive pulls in factual content from across the Web
• Generate images based on detailed text input
• Batch-generate content in the dozens or thousands of pieces
• Rewrites and summarizes existing content for clarity or brevity

Pros

• Information research during outlining phase makes creating content much more accessible.
• The free trial is suitable for writing a couple of first-pass blog posts in their entirety.
• The user interface has a good flow and feels natural to work in.

Cons

• Duplicates content when asked to write more on what already exists.
• The credit system is confusing and not as clear-cut as word-based billing options with other tools.
• No Google Chrome extension or WordPress plugin

Pricing

• Free Trial
• 25,000 Words: $29/month ($288/year)
• 87,500 Words: $59/month ($588/year)
• 175,000 Words: $109/month ($1,080/year)

The Free Option: Lex

Lex is worth looking at if you’re looking for a basic text editor with AI flavoring. While not as full-featured as the other tools on this list, it’s free, and the team developing it constantly adds new features. Lex doesn’t have any fancy prompts or categorical content starting points like other tools we’ve talked about, but if you don’t need any of that, it won’t matter.

What’s to Like

A clean, minimal workspace allows for undistracted writing. Lex supports markdown and basic WYSIWYG formatting, so write as you would in a Google doc, Microsoft Word, or WordPress, and call upon the AI magic when you need it by typing three plus signs (+++). 

What’s Not to Like

You should have an idea of what you want to write already. Lex tries to help suggest what to write next, but it doesn’t often get the sentiment or cadence right. In my deck article testing, Lex wanted to start writing the next section for me, even though I might have already defined it, or that next section was out of order from how I wanted to write it.

We can’t necessarily fault Lex for this because it is a new tool, but there is a waitlist for new users (about 27,000 deep as I write this).

Key Features

• An AI writing tool that doesn’t cost anything
• Write an outline, and Lex will fill in the rest within each section.

Pros

• The only tool on this list with an unrestricted free version
• Clean, minimal user interface
• AI suggestions are decent

Cons

• Suggestions lost context at times and would write out of order or repeat.
• Long waitlist for new users

Pricing

• FREE

Uses for AI Writing Tools

Adding AI writing software to your content creation toolset means taking your writing to the next level. AI tools aren’t about replacing humans altogether. The goal is to offload the boring parts to a machine and spend more time with the fun, creative stuff.

Create Google ads and digital ad copy faster. Using an AI tool to write ad copy means you can stop spending hours coming up with dozens of variants for A/B testing or trying to find ways to describe a thing in 20 words or less.

Write in multiple languages. If your business caters to speakers and readers of other languages, having a writing staff or contractors that translate your content means added overhead and payroll costs.

Solve the writer’s block problem. One thing I struggle with as a blogger is figuring out where to start with a blog post. Some folks can start at the top and blaze through. I have no such creative prowess. I use AI writing software tools to help my writer’s block and give me a place to start from. Even though I often change substantial parts of the content, that little push at the beginning makes a difference.

Not everyone is a creative social media influencer. It’s alright if you can’t make witty social media posts. AI writing software solves the problem by giving you several suggestions from the start or helping you create content in bulk. Draft a week or a month’s worth of social media posts about a single topic with a few clicks and some input.

Never run out of things to say. Developing fresh content ideas takes a skill most of us wish we had. Like writer’s block, let AI writing software suggest things you might have missed in your latest blog post or find ways to expand on what you’re already discussing without sounding boring or like you’re trying to find words that don’t fit.

Describe your products in unique ways without whipping out the thesaurus. A unique art form itself, channeling the right copywriting skills to craft high-quality product descriptions for your e-commerce store can be challenging. Feed an AI writer information about your product and let it do some work for you. A well-written product description will get eaten up by search engines and look great on Amazon product pages.

Create sales funnels and landing pages that convert. Landing pages are the make-or-break moment to convert any lead into a sale. You’ve managed to get a potential customer to your site; now’s the time to convince them. An AI writer has millions of words and examples in its model to draw from, so add them to your workflow and get a solid base to craft the perfect funnels or landing pages repeatedly.

Build a structure for high-conversion, SEO-optimized articles. As bloggers, we have things we want to say but may not know how to structure our content to make search engines happy or convince someone to click our links. Whether an informational post or transactional content, an AI writing assistant, especially those like Jasper who hone in on SEO-friendly content, knows how to build content structures that nail the formula.

Don’t let grammar and the nuance of language hang you up. I pay for tools that help me write better because I know I need them, and I don’t want to spend much time learning all the nuances of the English language. An AI writer often has some spelling and grammar functionality built-in (Jasper has Grammarly out of the box, no browser extension required).

Frequently Asked Questions

I’ve compiled a few questions I see folks often ask regarding AI writing software and its usefulness in content writing.

Do I need an AI Writing Tool to Create a Blog Post?

Not necessarily, but it doesn’t hurt. With AI writing software, we’re not looking to replace the content creation process entirely but instead create content with a solid structure and foundation.

Whether you’re looking for a little bit of help on expanding on an idea or have outright writer’s block and can’t think of what to say next in your ebook, an AI writing assistant can cover both of those scenarios and more while the result still sounds as much like your voice as you want.

How Much do AI Writing Tools Cost?

The best AI writing tools are going to cost money. However, a wide range of AI writers at different price points for all budgets. On this list, we start at free, though the capabilities are more limited. Almost every AI writing tool will charge based on words, though a couple on this list don’t.

Prices range from $9 to $99 per month, though you’ll save substantially by paying for a year upfront (sometimes as much as 40%).

Can I Get Away with a Free AI Writing Tool?

It depends on what you’re looking for in AI writing software. All the tools on this list have some free versions, though most are limited free trials. Only one tool on this list has a genuinely unlimited free plan (Lex), but its functionality is limited compared to other tools, though its functionality is growing with time. Most of the tools on this list have free plans that include an allotment of generated words per month.

Can AI Writing Tools Generate Content That’s Unique?

AI writing software’s content generation capabilities often come under fire for potentially rehashing or outright restating existing written articles elsewhere. Many tools on this list claim to be 100% unique or have built-in plagiarism checkers. That said, artificial intelligence is continually progressing, and as it improves, so rises the level of what high-quality content looks like.

Do I Need Good Writing Skills?

Not always. It’s helpful to grasp how to write, but your writing style doesn’t need to be perfect. To use AI writing software tools to write content, you can get away with basic prompts asking it to write certain things. From there, it’s up to you how much you pursue a particular style of writing or language complexity.

Don’t AI Writing Tools Put Content Writers Out of a Job?

On the contrary, if anything, this makes them more powerful. Content writers, sometimes called copywriters, are masters of their craft. A well-trained AI model will be able to hone in on their style and what they’re looking for in copy and help them turn out content quicker and with the same high bar for quality as before. The ones who may be out of a job are the ones who only performed, as well as the current generation of AI writing software.

Wrap Up

The sheer size of this post alone is a testament to the options available today for AI writing software to help create blog posts, create content (and relevant content at that), write in multiple languages, draft marketing copy, and mark off all the features we’d expect from a computer program that’s consumed trillions of words and billions of sentences to create millions of unique works of text to make our lives easier.

AI writing software fits into many business and personal niches. Still, the most important thing to take away from all this is that AI can help the content creation industry and help you write high-quality articles. There are no replacing humans any time soon, but if we do it right, humans can craft new and unique content more quickly with the same quality and have more time in the day for entertainment or family.

Writing Samples

All the tools in this post underwent a basic test to generate articles that met the general idea of a long-form post on a blog. I’ve attached those outputs if you’re interested in reviewing them below.

Note: These are copied verbatim or are the exact outputs from these tools. Formatting may be lost.

• anyword_writing_sample.txt
• articleforge_writing_sample.txt
• copyai_writing_sample.docx
• copymatic_writing_sample.txt
• hypotenuse_writing_sample.docx
• lexpage_writing_sample.txt
• neuroflash_writing_sample.txt
• rytr_writing_sample.txt
• simplified_writing_sample.txt
• textcortex_writing_sample.txt
• writesonic_writing_sample.docx